HO21 Art Direction
Client: Richer PoorerThis holiday campaign was a blast to work on, our team was able to smoothly execute the vision and put it into practice as one of Richer Poorer’s most successful campaigns.
![](https://freight.cargo.site/t/original/i/ad3ada38c4a67e1f2fccb4783372e41c367429873be6117568c622768b3044f5/HO21_02.png)
![](https://freight.cargo.site/t/original/i/3108942ac5ad013203c0420915ca60411b00b8d4c956a42a07591fbdda2fa82d/HO21_01.png)
![](https://freight.cargo.site/t/original/i/cb3b125b4fdd91c94c861a318db0d8151eab2dc931066eddc7a286e0357c6225/HO21_03.png)
![](https://freight.cargo.site/t/original/i/ec2f07b3c5c9ff85e04b624a69c10160f93279353f88eb1ab729c7c5961437c0/HO-1.png)
![](https://freight.cargo.site/t/original/i/3ff865a321d1cd71ac29ae88cb666e224523ed927050909ac37d90fe619cd89a/HO21_05.png)
![](https://freight.cargo.site/t/original/i/b5da0c76b0a40e4ba822ca6fd7a24a9560599bd0b8e5439fa30f3d51ceaf320d/HO21_08.png)
![](https://freight.cargo.site/t/original/i/84c78a824564c924fc9c72ab8f2dc4c63554809b5b7f27be518c03342d1c9a6f/HO21_07.png)
![](https://freight.cargo.site/t/original/i/a43e7f54f392471a3341dd785f11392b7dce8364a0e7804c6815f1bf8421e64c/HO21_06.png)
Credit:
Creative Direction - Jenny Alaimo
Art Direction and UI/UX - Cory Espinosa
Identity and Graphic Design - Leonie Cicirello︎︎︎
Photography - Michael Spencer
Videography - Ilja Maran︎︎︎
Web Development - Mackenzie Patterson